Rebel rebel!
David Bowie was Ziggy Stardust, Aladdin Sane, The Thin White Duke, A dapper gentleman and a style icon throughout his career. He was unarguably fashion’s king of self-invention. As well as being a musical genius, he was the ultimate rule breaker continually re-inventing, innovating and challenging our pre-conceptions of fashion.
Bowie changed his style more dramatically than any other musician in history. His transformations brought about seismic cultural shifts, changing the definition of what it meant to be a popular rock star. For Bowie clothes were a way of projecting self-expression, a powerful tool in communicating individuality at its most extreme, glittering and creative.
We may not want to be as extreme as David Bowie in our approach to fashion, but do you ever feel you favour the same old way of dressing and get a little bored with how you look? So let’s rip up that rule book – ready, set, reverse!



